Digital Analytics Fundamentals – Lesson 2.1 The importance of digital analytics

1493016817_maxresdefault.jpg



This video is part of the Digital Analytics Fundamentals course on Analytics Academy. View the full course at http://analyticsacademy.withgoogle.com.

Lesson objectives: Understand what “digital measurement” means. Recognize why digital analytics tools like Google Analytics are important to implement for your business.

source

April 24th, 2017 by